مقدمة عن الدورة:
This diploma was designed by a group of American Professors from leading universities and organization in United States of America; with a fundamental goal to provide the Emirates Managers and Executives with fundamentals of Management and Organizational Development "The American Style"
This Diploma contains several course outlines that covers the basics with the potential to progress to advanced level courses within the desired specialization as needed and arranged among the Professors, the Trainees and the needs of their corporations and or sponsors
The total number of hours required are 50 hours including the classroom seminar, homework, discussions, research papers and individual presentations. Each of the above listed courses will be conducted Four hours per Seminar, Four hours for Homework and Applied Research
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أهداف الدورة:
The courses taught will provide the necessary information to guide the trainees and to give them theoretical and practical applicable concepts with reference to: Critical Thinking, Decision Making, Organizational Development, Conflict Resolution, Corporate Culture and Organizational Efficiency
These five courses for this diploma serve as a solid foundation for Managers and Executives to pursue a professional development and advancement. It is designed to introduce basic business concepts that form the structures upon which business transactions, management, marketing, and business policies are built
The basics in business are best viewed as essential stepping-stones to greater understanding of the market structure, business formulations, consumer behavior and profit maximization
This Programm will apply business & management theories to contemporary business issues with a view to identifying the difference between scientific analysis, theories and opinion
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مفردات الدورة :
Course Descriptions & Outlines
Introduction to the nature, function and management of the business enterprise in our modern political, social and economic environment. Evaluation of the relationships of business to government, to labor and to the public. The following courses will be taught in the Management Diploma.
Business Economics for Managers, 10 hours
Business & Economics
A. Fundamentals of Management
B. Organizing for Business
C. The Production of Goods and Services
D. Current economics issues and market trends.
Principles of Management, 10 Hours
Contemporary Business Structure
A. Foundations of American Business
B. Forms of Business Enterprise
C. Small Business, New Ventures and Franchises
D. Ethical and Social Responsibilities of Business
E. International Business Opertations
Human Resources Management, 10 Hours
Managing Human Resources
A. Human Relations
B. Human Resources Management
C. Union-Management Relations
Policy and Strategic Management, 10 Hours
Marketing
A. Marketing and Consumer Behavior
B. Products and Pricing Decisions
C. Distribution
D. Promotion
Finance & Investments
A. Money and Banking
B. Financial Management
C. Securities Markets
Organizational Behavior, 10 hours
The Environment of Business
A. Regulations and Business Law
B. Risk Management and Insurance
Detailed Course Content /Outlines
I. Contemporary Business Structure
A. Foundations of American Business
B. Forms of Business Enterprise
C. Small Business, New Ventures and Franchises
D. Ethical and Social Responsibilities of Business
E. International Business Operations
II. Business & Economics
A. Fundamentals of Management
B. Organizing for Business
C. The Production of Goods and Services
D. Current economics issues and market trends.
III. Managing Human Resources
A. Human Relations
B. Human Resources Management
C. Union-Management Relations
IV. Marketing
A. Marketing and Consumer Behavior
B. Products and Pricing Decisions
C. Distribution
D. Promotion
V. Finance & Investments
A. Money and Banking
B. Financial Management
C. Securities Markets
VI. The Environment of Business
A. Regulations and Business Law
B. Risk Management and Insurance
Methods Of Instruction
Lecture, discussion, videos, guest speakers, internet research, demonstrations, writing assignments, exams. Description of Out-Of-Class Assignments: Weekly reading, problems, case studies, projects, research assignments
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